EDG Grants . Digital System . Sustainability . Business Strategy
Remove the Fluff, Clear the Path, and Win the Game A key aspect in any project that we undertake is 1. Clear the confusion 2. Pinpoint the key problematic areas 3. Prioritise the list of problems 4. Solve them in terms of cost, risks and impacts 5. Develop a roadmap for continuity. In other words, Remove the Fluff, Clear the Path, and Win the Game
Business Case Study – Lazada Introduction In 2019, Lazada refreshed its brand identity with a new logo sporting a heart logo mark, and a regional campaign themed “Go Where Your Heart Beats”. This marks the eCommerce brand’s first refresh in five years, since the update of its tagline to “effortless shopping” in 2014. Developed by Superunion Singapore, the new logo includes a heart logomark manifesting the letter “L” representing Lazada, configured as a three-dimensional box. …
Business strategy with branding services Due to a number of requests, we are launching Business strategy with branding services as a project, which is supported with government grant. We have partnered with a strong branding agency to bring about this 360 holistic review, which focuses on deeper and long-lasting impact with implementation works. To ensure that this is not a mass-factory type of work, where we have to spend sufficient time and effort with each …
Business Strategy Case Study on Secret Lab using TrustPro’s Business Engineering Framework. Comes with a Bonus analysis
